A large reach is a quality criterion for VIP dating agencies. Therefore, the well-known dating agency relies PV-Exklusiv on the best possible distribution of placement advertisements in top media in order to reach high-quality singles.
Very few people want to be alone. Rather, they want a loving partner who they trust completely and with whom they feel safe. And of course they also want to find a partner who meets them at least on an equal level. “We find that level and class are among the most important parameters when looking for a partner. Our customers place exactly these demands on us. Level and class don’t necessarily have anything to do with social status or income, but with interests and preferences, cultural inclinations and good taste,” says Markus Poniewas, well-known consultant and managing director of PV-Exklusiv (www.pv-exklusiv.de). The company, based in Düsseldorf and Mönchengladbach, is active throughout the German-speaking region and has been successfully bringing people of quality together for many years - for a common future.
A large reach is a quality criterion for VIP dating agencies
It is therefore important to first find the right dating agency. “This is the first step to successful placement. Dating agencies can be divided into two groups. On the one hand, there are the agencies that operate a small, very regional business and rely more on the principle of chance than on a structured marketing and search process. “This is also because their options are simply not sufficient to achieve a large reach,” says Markus Poniewas.
He explains what it's all about. “This large reach, on the other hand, is the quality criterion of VIP dating agencies. Such agencies rely on the best possible distribution of placement advertisements in top-level media in order to reach the top singles that the high-quality clientele desires. A large number of advertisements in high-quality newspapers and magazines is the be-all and end-all of a good dating agency and opens up the best opportunities for singles looking for a partner, as they can reach a very large group of people: the chance to find the right partner with such an agency , is very high, and the promise of success is also part of the strategy.”
Reach, presence and positioning are particularly important for high-quality clientele
This presence and positioning can be used to determine the size of a dating agency. Customers usually recognize small agencies because they only place a few advertisements in print media and therefore only maintain a small customer base. Of course, this extremely limits the potential circle of interested parties, lengthens the search and also leads to disappointments - because finding the really right partner in a very small group has to do with a lot of luck and chance.
“Reach, presence and positioning are particularly important for high-quality clientele. At certain agencies the quota of academics is up to 80 percent. These agencies also include PV-Exklusiv. That has primarily to do with such a performance. Truly professional agencies do not generate mass from television advertising, but rather class, for example from scientific journals,” says Markus Poniewas. Among the clients of PV-Exklusiv Accordingly, there are doctors, professors, lawyers, entrepreneurs, engineers, lawyers, tax consultants, architects, notaries, physicists and numerous other personalities in leading positions. These are specifically addressed in their traditional media.
“To achieve this, we rely exclusively on a continuous presence in top print media, high-reach online portals and academic journals. This is how we reach our sophisticated clientele. We are not aware of any other VIP dating agency with a similar reach,” points out Markus Poniewas. “Private happiness can therefore be planned just as much as success in professional life. PV-Exklusiv helps customers with this.”